Background: As part of the Light Up Their Lives holiday campaign, Canuck Place Children’s Hospice celebrates the holiday season with donors and community members by lighting up the Vancouver Hospice with over 60,000 lights. For the first time in 2014, Dave Lede House in Abbotsford was also ready for this holiday event and invited supporters from the community to celebrate its first holiday season. The building was decorated with over 6 Christmas trees and poinsettias for guests to take home at the end of the evening.
Brief: Re-purpose collateral from the Dave Lede House Sneak Peek Tour for this holiday open house.
Solution: The previous document was updated to reflect the Light Up Their Lives campaign.
InDesign, Branding, Storytelling